• 20
    Oct
    Posted in:

    A fabric banner is a stylish alternative to a vinyl product. Its material consists of soft polyester. The print process creates vibrant images and messages. If you are looking for a chic interior banner display but are not sure that vinyl is really what you want, give fabric another look….

  • 18
    Oct
    Posted in:

    “Signage is the most important direct form of advertising for small businesses,” says Ron Stefanski of the Detroit Sign Factory. Returning to the city with a vision for its rebuilding and renewal, it quickly became apparent that revitalizing businesses in Detroit with affordable signage is more than a business; it…

  • 14
    Oct
    Posted in:

    The Detroit Sign Factory was conceived in Detroit by Kay Stefanski with a supportive hand from me, her husband Ron. After two decades in educational marketing, Kay decided it was time to mix it up. Our sons were both launched, and we were looking for a new adventure. Little did…

  • 13
    Oct
    Posted in:

    You have undoubtedly already noticed holiday-related merchandise creeping onto store shelves. If you are a retailer, you may actually be stocking some right now. To position your venue as a go-to location for customers’ holiday shopping needs, consider the combination of window and wall graphics. What can you do with…

  • 11
    Oct
    Posted in:

    The trade show circuit has a deceptively simple setup: companies present their new services or host product launches. But there is a lot more to this marketing opportunity than meets the eye. At these events, businesses make lucrative connections that can become the difference between staying in business and having…

  • 06
    Oct
    Posted in:

    If you are toying with the idea of joining the mobile marketing revolution, the full wrap is a way to go. But for many business owners, there is something mystical about the idea of having a thin vinyl membrane cover their cars, trucks, or vans for the next five or so…

  • 04
    Oct
    Posted in:

    Is your office missing some pizzazz? Does your interior décor need a lift without the steep price tag associated with hiring a designer? Do you want to wow customers with a set of artwork that doubles as a branding tool? When our clients visit the offices of the Detroit Sign…

  • 29
    Sep
    Posted in:

    Has your sign seen better days? Peeling, broken, or partially lit signs create an unappealing impression. By default, the consumer translates a company’s lack of concern about its signage into a failure to care much about product quality, customer service, and subsequent follow-up if there are problems or questions. When…

  • 28
    Sep
    Posted in:

    Have you noticed that the majority of new offices, particularly in Class A buildings, now feature an abundance of glass and chrome? With the advent of the agile workplace and the effort to make co-working and team conferencing easier than ever, walls are quickly disappearing and replaced with waist-high dividers…

  • 22
    Sep
    Posted in:

    The Americans with Disabilities Act (ADA) spells out the details about signage compliance. It has undergone some changes, which has left some business owners, whose signage was compliant, in a situation where the markers no longer meet the standards. If you are one of these professionals who need to upgrade…

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